If you are a small business owner and are not pleased with most of the online tools and software, then there is good news for you. Kartra is a marketing automation platform that can help you have an online presence. It’s a system that doesn’t require you to be a digital marketing expert to set it up. Once you set up this system, it can work in the background, allowing you to deal with the other key things of your business. This post explains why small businesses should use kartra.
Kartra tracks everything
It’s worth noting that tracking is crucial, though many small business owners and even some digital marketers think that this activity occurs automatically online while doing their marketing campaign. The truth is that tracking doesn’t occur automatically unless you decide to set it up first
This is where Kartra can help you because tracking can be quite easy. The software has everything you may want because everything is under one roof, meaning it can track everything. In other words, the platform has its tracking and tagging system.
Therefore, when there is a visitor to your site and fills out a form, you can know every move they make. Also, you can log in real-time and see the activities of your site. This can help you know if the marketing is working or not.
You can handle Kartra yourself
If you run a small business, there is a good chance that your budget may be tight. The good thing is Kartra happens to be the only piece of tool you need. Then you can simply master the system rather than several pieces of software. Remember you can also decide to teach your team how to manage it.
That said, you also don’t have to get a designer to have this software. Kartra comes with some appealing templates to help you design pages. What you can do is add your branding colors. Also, the pages for Kartra are drag and drop. Therefore, you don’t have to be an experienced programmer to create pages.
An excellent email deliverability
Your business needs to increase your email list so that you can have many customers. Kartra is good at getting your emails delivered in Gmail’s primary box. Keep in mind that you must make sure that your emails get into the primary box so that people can see them.
This is also where Kartra performs well because I can handle this. If you decide to upload the email list to this software for the first time, it usually passes via several email list cleaning companies. They can clean the email list and remove bad emails before the list is uploaded.
Many other technical activities are also performed before your email list is uploaded. This can occur behind the scenes and it’s all automated. If you choose to use other services, then you may need to do all these activities yourself or even hire someone to do it for you.