Merry #Digmas: Brum’s favourite independent Christmas fair and family day out returns to the Custard Factory!

Kick off the festive season in style at #Digmas, Birmingham’s favourite independent Christmas fair and family day out.

The fun-filled event will return to the Custard Factory at the heart of Birmingham’s Creative Quarter on Saturday 26 November from 11am to 6pm. Entry is free. There’ll be something for everyone in the family; from street food, gin, craft beer and market stalls for the adults to Santa’s grotto, face painting a craft activities for the kids.

Tara Newman, Head of Events at the Custard Factory, said

#Digmas is a Digbeth tradition for foodies, friends and families looking for an alternative to the usual pre-Christmas crush on the high street. It’s the perfect opportunity to pick up some unique stocking fillers, enjoy a day out and get into the festive spirit.

At the heart of the Custard Factory there’ll be a lively indoor gift market with high quality art and crafts from the Paperdolls Handmade Markets plus locally-made cakes, chocolates and other goodies. There’ll be vegan stalls filled with foods and cosmetics, and fashionistas can peruse the rails of clothing from a selection of leading brands.

Shoppers will enjoy browsing the Custard Factory’s resident shops who will all be open during the day’s festivities. They can enjoy a cup of mulled wine or hot chocolate whilst reveling in live music by the lakeside from Bostin Brass, The Glamophones and a cheerful carol singing quartet.

Foodies will tantalise their taste buds with some of the best street food the city has to offer with dishes from macaroni cheese and German bratwurst to irresistible churros and chocolate. The covered food court will have a great atmosphere with a DJ playing some festive favourites, perfect for meeting up with friends to enjoy a glass of gin or craft beer from the pop-up bars.

The kids will have a great time too with a visit to Santa’s grotto and a packed programme of festive storytelling performances, craft activities, cupcake decorating and face painting.

#Digmas is free to enter and all ages are welcome to enjoy the fun, food and festivities. Advanced booking for some activities is recommended. Visit www.custardfactory.co.uk/digmas_2016 for more information.

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