Selfridges Christmas Press Launch Beauty and Fashion Review

Earlier this month it was Selfridges Christmas Press Launch and what’s in store this festive season is something so special and magnifique, Destination Christmas is definitely something to be excited about.

On arrival we were greeted with a glass of friendly morning champagne (or orange juice) along with being welcomed by the Selfridges store manager and PR consultant.

Personalised SelfridgesWe were then provided with a press pack and an introductory speech of what’s to come at Selfridges this Christmas.

It was a short walk from station to station with a little reflection on the special touches each station will offer, and any exclusive services that will be available, followed by a live demonstration and occasional food tasting.

From channelling the entwining of a fairy-tale, glistening gold glitter theme, and spotlighting a combination of beautifully, unique golden finds to storytelling and the Selfridge’s significant bespoke, personalising services that are available throughout the store. These small but thoughtful things will make Christmas that extra bit special and original this year, let’s make it a fantastically stylish and a personalised one too!

Storytelling is a significant part of Selfridge’s Destination Christmas this year where there will be plenty of mystical turns and twists. Making this festive period a little more uniquely special Selfridges will leave you with your own unique enchanted story to tell.


Evangeline heeled sandals by Sophia WebsterFashionistas be inspired, get glittery gold this season! This Christmas we have a lot of original, festive fashion to be cherished, metallics are the best way rock it this season.

We welcome you to a glimpse into the fabulous one-of-a-kind Selfridges Christmas Cove of magically exquisite fashion. Now behold yourself and meet the Magical Evangeline heeled sandals by Sophia Webster. To be forever cherished

Why not treat yourself to these divine pair of heels for Christmas and be admired as all eyes will be on you… Or gents, win your ladies hearts by treating them to these beauties this Christmas and they will forever be in your hearts.

Tis the season to sparkle and get glittery gold!

Other sparkling star buys we also treasure, stylishly captivating bags from Moschino, Proenza Schouler gold python, MCM mini gold stuffed backpack, how fashionably enticing!


Johnstons checked cashmere scarfWhy not surprise someone and make them feel extra-special by treating them to a unique, personalised, embroidered cashmere scarf, choose from a spectrum of colours of thread, scarves with your own little special message, initials or name.

Johnstons checked cashmere scarf, or simply treat yourself to a luxurious scarf this winter that expresses your taste and style.

Gentlemen, why not indulge yourself in Selfridges luxurious fashion emporium, metallicise, join in on the trending festive fashion and make a statement.

Ladies, struggling to find your man the perfect quality Christmas gift? Look no further. One of the star buys that is such a fashionable, unique piece you would want to get your hands on.

Vivienne Westwood Gold Cat Eye Tee. So fellas, join in on the merriment and sparkle too!


Viktor & Rolf Limited Edition Flowerbomb Eau De ParfumTake a sneak peek into the Extraordinary Spellbound Beauty, from unique, limited edition indulgent, pampering gifts to captivating treats you will be beguiled by.

We heart this classic beauty, Viktor & Rolf Limited Edition Flowerbomb Eau De Parfum. Such a beautiful touch by the unique entangled flower of which will make this an extra special gift. Make sure to be in on the advent calendar fun the most elegant, luxurious way this year and start your day with a lovely, deluxe beauty treat.

Selfridges ‘Enchanted Spells’ Beauty Advent Calendar. We also love the fairy-tale style, glittery Alphabet Makeup bags, take your pick!

Embrace the enchantment this year at Selfridges and have magical Christmas…

With a sprinkle of Christmas wishes,

I wish you a lovely, enchanted Merry Christmas xoxo

Jaspreet Thiara

Fashion Editor